Read Leave Your Mark: Land Your Dream Job. Kill It in Your Career. Rock Social Media. by Aliza Licht Free Online
Book Title: Leave Your Mark: Land Your Dream Job. Kill It in Your Career. Rock Social Media.|
The author of the book: Aliza Licht
Format files: PDF
The size of the: 640 KB
Edition: Grand Central Publishing
Date of issue: May 5th 2015
ISBN: No data
ISBN 13: No data
Read full description of the books Leave Your Mark: Land Your Dream Job. Kill It in Your Career. Rock Social Media.:LEAVE YOUR MARK isn't an advice book--it's a mentorship in 288 pages. Aliza Licht -- global fashion communications executive and Twitter phenom @DKNY PR GIRL -- is here to tell her story, complete with The Devil Wears Prada-like moments and insider secrets.
Drawing invaluable lessons from her experience, Licht shares advice, inspiration, and a healthy dose of real talk in LEAVE YOUR MARK. She delivers personal and professional guidance for people just starting their careers and for people who are well on their way. With a particular emphasis on communicating and building your personal brand, something she knows a thing or two about, Aliza is your sassy, knowledgeable guide to the contemporary working world, where personal and professional lines are blurred and the most important thing you can have is a strong sense of self.
Read information about the authorAliza Licht graduated the University of Maryland with a B.S. in Neurobiology and Physiology and dreams of becoming a plastic surgeon. After she realized that she couldn't spend a life in scrubs, she decided to pursue her childhood love for fashion and started in the magazine industry. Licht decided to make the jump to fashion public relations in 1998, when she joined Donna Karan International. She is currently the senior vice president of global communications.
In 2009, Licht took on social media on top of her traditional PR responsibilities and created “DKNY PR GIRL” (@dkny on twitter), the company's award winning social media personality for whom she was the singular voice of. The person behind DKNY PR GIRL’s true identity was kept anonymous for two years until October 2011, when Licht revealed herself in a behind the scenes of fashion week video on YouTube.
Licht was most recently featured in The New York Times “Who Will Be America’s Next Top Mentor?”, is an inaugural TEDx Times Square speaker, a four time #fashion20 award winner for Best Fashion Twitter, has been profiled by E! News, Good & IBM’s “Figures of Progress”, Time Style & Design's "Six Women Who Rule the Fashion World", and The New York Times “PR Girl Revealed as PR Executive”, among many others. Fashionista.com has included Licht in their “50 most influential people in NY fashion” (2013 & 2014) and the New York Daily News listed Licht as #30 in the “Top 50 Most Powerful Women in New York" in 2014.
Licht got much more than 140 characters to share her thoughts with her first book, LEAVE YOUR MARK, available for pre-order now and due out by Grand Central Publishing (U.S.) & Little, Brown and Company (U.K.) on May 5, 2015. She lives in New York City with her husband and their two children.
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